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As HalfSizeMe.com has grown, they’ve found themselves with an unexpected problem: Not wanting to grow too much. As co-founder Joel Robertson explains, part of the appeal of their business is the personal, somewhat exclusive relationships they build with their clients. Growing too quickly could mean losing that connection. As a result, HalfSizeMe.com’s biggest priority is sustainable retention rather than rapid growth.
In this episode, host Tom Ryan and co-host Jason Pyles wrap up their conversation with Joel about the next steps for growing HalfSizeMe.com, while retaining the strong, individual connections they’ve developed with their clients. Continue reading