Podcast: Play in new window | Download

Following on the heels of the earlier “4 Ps of Marketing” episode, this week host Tom Ryan explores his newly minted “4 Ps of Sales” concept. Unfortunately, he’s not entirely sure that this content is the most engaging, particularly for a Friday.

Thankfully, he’s joined by co-host Jason Pyles, who is always ready to bewilder Tom with an off-handed reference to a semi-obscure ’70s sci-fi cult film. Continue reading →