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As an industrial designer, Ryan Klinger worked on everything from Vans footwear to Hasbro’s Nerf line. But something about the consultant lifestyle didn’t fit with him, so he ventured to Steamboat Springs, CO, in search of outdoor adventure. Along the way, he encountered a new kind of camera called the GoPro. The camera was great, but it needed a handle, and Ryan had just the right set of skills to make one. Thus, GoWorx was born.

In this episode, host Tom Ryan and producer Jason Pyles talk with Ryan about founding GoWorx, pivoting the company, and the company’s new position as an REI-like retailer for all thing GoPro.

• Introduction, and welcome to Ryan Klinger of GoWorx

• “GoWorx is in the business of helping people capture and share better photos and videos.”

• How GoWorx evolved

• Motivations for relocating to Asheville, NC

• Major pivots from GoPro handle maker to REI-like retailer

• The GoWorx product line

• Sign off, and ways to contact the show

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