Ep 237 – Praxis CEO, Isaac Morehouse on Selling to Your Very First Customer and How to Maintain Company Culture During Rapid Growth

SIBP-Blog-NEW-4 Hello Success in Business Podcast listeners! Welcome to Episode 237. We are here for you every Monday to teach you about success in business and today is no different.

Today Tom Ryan has invited onto our show an incredible entrepreneur, Isaac Morehouse. Isaac has created a business named Praxis that provides intelligent and talented individuals with apprenticeship positions at startup companies. Praxis is an alternative to a traditional university experience, which is a welcome option for many who are daunted by expensive tuition and an ever-growing, post-graduation unemployment outlook.

Tom starts off by talking about finding alignment and selling with integrity. The best salespeople identify value for value and create that really strong partnership. There is a certain perception around sales, unfortunately, but sales is a transference of feeling.

With a startup at first, your company culture is just you and 4 other people, but then you have be work to create, or rather, strive to maintain that actual culture for your company.

Isaac shares how he got his very first customer by using real emotion and personal experience. As the business started to grow, they were happy to have new questions to face. For example, how to you scale? For him, building a functional sales funnel is harder than building a brand new product. But, he is sill building new systems and he has learned to find people who loves the parts he doesn’t love and that can be a real shot in the arm to any startup.

The truth is employers want to hire people with initiative and practical experience and in many fields a typical Bachelors degree simply does not mean that graduates are prepared for the workplace. Isaac has been able to see past our present expectations of a normal education and has partnered with many great startups to provide paid apprenticeships to students and give them a concentrated, powerhouse of an education!

Learn more about Praxis by clicking here.

To listen to Isaac Morehouse’s Podcast visit IsaacMorehouse.com

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