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Kickstarter campaigns can be very successful if they are done right! Today in episode 212 your host and business coach Tom Ryan discusses with Jason Pyles the most critical element which is a kick-ass video. A video is a medium to tell a story, so the first step in creating a great video is create a great story. Tell a compelling story well and explain it in a simple way. It has to address a believable problem that exists today, not tomorrow. And of course, make sure your video has a high production quality.
Check out an example of a great kickstarter video here.
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